Do You Like Beer? Breweries? Craft Beer Culture Awaits You!
Do you enjoy the rich, complex flavors of a well-crafted beer? Ever found yourself exploring the diverse offerings at a brewery, savoring the creativity and craftsmanship in every sip? If so, you’re not alone. Craft beer has become a global phenomenon, not just a drink but a culture, a community, and even a form of storytelling.
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Over the years of Positive News For You we have had some great writers. One moved on to be a mom! The other has a successful videography business and does high end weddings.
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Maybe you’re a homebrewer experimenting with hops or someone who simply appreciates a quality pint at your favorite local spot, the world of beer writing might be calling your name. Over the years, beer writing has evolved into a celebrated niche within food and beverage journalism, blending tasting notes, travel stories, brewing science, and vibrant photography. But what makes a great beer writer, and could that be you?
Let’s dive into what it takes to be a successful beer writer, how breweries have become more than just places to grab a drink, and why capturing this culture through words and images matters more than ever.
The Rise of Craft Beer Culture
Craft beer has exploded in popularity over the past two decades. In the U.S. alone, there are over 9,000 craft breweries, each offering unique styles and interpretations of classic beer recipes. But it’s not just about the beer — it’s the culture surrounding it.
Breweries have transformed from production facilities into social hubs, creative spaces, and cultural landmarks. Many craft breweries are now destinations, offering brewery tours, beer gardens, live music, and community events.
Why Does This Matter for Beer Writers?
Dog tries to buy beer
The rise of craft beer culture has created a demand for stories. Stories about the passionate brewers behind the beer. Stories about the small towns revitalized by a local brewery. Stories about the creative twists on classic styles and the craft beer festivals that bring communities together.
And those stories need great storytellers.
What Makes a Great Beer Writer?
Being a beer writer goes beyond simply liking beer. It’s about capturing the experience, the people, and the artistry behind every pint. If you’ve ever found yourself fascinated by the way a hazy IPA looks in the sunlight or the historical roots of a Belgian dubbel, you already have the curiosity needed for beer writing.
And I say writer, but if you can tell a good video story or come up with an audio podcast with great photos, let us know!
1. Passion for Beer (Obviously)
To write compelling beer content, you need a genuine passion for the beverage. That doesn’t mean you need to be a certified cicerone, but understanding different beer styles, the brewing process, and regional differences is key.
Consider exploring styles like:
- IPAs: Known for their bold, hoppy bitterness.
- Stouts and Porters: Dark, roasty, and often with notes of coffee or chocolate.
- Sours: Tart, funky, and growing in popularity.
- Lagers and Pilsners: Crisp, clean, and refreshing.
The more you explore, the more authentic your writing will feel.
2. Storytelling Skills
Great beer writing isn’t just about the beer — it’s about the story behind it.
- What inspired the brewer to open this taproom?
- How does a beer festival bring a town together?
- What’s the history behind a particular brewing technique?
Example: Imagine writing a piece about a brewery in Asheville, NC. Instead of focusing solely on the beer menu, you might explore how the brewery sources local ingredients from nearby farms or the role it plays in supporting local artists with taproom events.
3. Descriptive Language and Tasting Notes
Writing about beer means painting a picture with words. Describing beer effectively requires sensory language that captures not only flavor but aroma, mouthfeel, and appearance.
- Appearance: Golden amber with a slight haze.
- Aroma: Bursting with tropical fruits, citrus zest, and pine resin.
- Taste: Juicy mango and grapefruit balanced by a crisp bitterness.
- Mouthfeel: Smooth and slightly effervescent with a dry finish.
Pro Tip: Avoid overused terms like “delicious” or “tasty.” Get specific!
4. Photography Skills
A picture can elevate your beer writing. Great beer photography captures the essence of the experience — the golden hues of a lager, the foam cascading in a freshly poured stout, the atmosphere of a packed beer festival.
Tips for Better Beer Photography:
- Lighting Matters: Natural light works best for highlighting beer’s color and clarity.
- Focus on the Glass: Showcase the beer’s appearance with a clean, properly poured glass.
- Include the Environment: Capture the brewery’s vibe or the outdoor patio where you’re sipping.
5. Knowledge of the Brewing Process
Understanding how beer is made can add depth to your writing. While you don’t need to be a homebrewing expert, knowing the basics of malt, hops, yeast, and fermentation will help you explain styles and techniques more effectively.
Key Brewing Terms:
- Dry-Hopping: Adding hops after fermentation for aroma rather than bitterness.
- ABV & IBU: Alcohol by volume (strength) and International Bitterness Units (hoppiness).
- Barrel-Aging: Aging beer in whiskey, wine, or rum barrels for complex flavors.
Why Brewery Stories Matter
A group with beer-Beer writers, podcasters, advertisers, and sponsors
Breweries are often more than just places to drink — they’re cornerstones of their communities. Writing about them gives you the chance to highlight stories that go beyond the pint glass.
- Local Impact: Many small breweries boost local economies and create jobs.
- Sustainability: Some breweries focus on eco-friendly practices, like solar power or water conservation.
- Inclusivity: The craft beer world is evolving, with more breweries highlighting diversity and inclusion in their branding and staff.
Festivals and Events to Explore as a Beer Writer
Beer festivals are a goldmine for beer writers. They offer a chance to sample beers from multiple regions, interview brewers, and capture the social side of craft beer culture.
Notable Beer Festivals in the U.S.:
- Great American Beer Festival (Denver, CO): The largest beer festival in the U.S. (Official Site)
- Oregon Brewers Festival (Portland, OR): Celebrating Pacific Northwest craft. (Official Site)
- Fresh Hop Ale Festival (Yakima, WA): Focused on beers brewed with fresh, locally grown hops.
What to Cover at a Festival:
- Unique Brews: Look for experimental or collaboration beers.
- People and Stories: Interview brewers, staff, or attendees.
- Trends: Identify emerging trends like fruited sours, hard seltzers, or non-alcoholic craft beers.
Could You Be the Next Great Beer Writer?
If you love beer, enjoy storytelling, and have a knack for capturing moments through words and photos, beer writing might be your perfect creative outlet. Whether it’s a local brewery profile, a festival recap, or a deep dive into brewing history, the opportunities are endless.
So, what’s next?
- Visit a local brewery and take notes.
- Start a beer blog or contribute to established sites.
- Explore beer journalism groups or magazines like Craft Beer & Brewing or BeerAdvocate.
Remember, the best beer stories aren’t just about the beverage — they’re about the people, places, and moments shared over a pint. So grab your notebook (and your camera), and start writing the next great beer adventure. Cheers!
Positive News For You loves beer writers
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That’s awesome! 🍻 Positive News For You may be the perfect place for passionate beer writers to share their love for craft brews. Whether it’s discovering hidden gems at local breweries, covering unique beer festivals, or spotlighting the people behind the pints, there’s so much to celebrate in the world of craft beer writing.
Great beer writing goes beyond tasting notes—it’s about community, creativity, and connection. Positive News For You is seeking beer writers, and we offer a fantastic opportunity for storytellers who want to share positive, uplifting stories about the craft beer scene. From the cozy microbreweries in small towns to the massive celebrations at beer festivals, the industry is filled with moments worth sharing.
If you’d like help crafting a pitch or writing a sample article for Positive News For You, I’d be happy to help you raise a glass to great storytelling! Cheers! 🍺
Maybe you specialize in:
- Brewery Spotlights: Telling the stories behind the brewers and their craft.
- Festival Coverage: Capturing the excitement of beer events with engaging storytelling and vivid photography.
- Beer Reviews & Tasting Notes: Descriptive and sensory-focused writing that brings flavors to life.
- Community Stories: Highlighting the positive impact of breweries on local culture and economies.
Our pitch!
Are you someone who finds joy in discovering a new craft brew? Do you love the atmosphere of a cozy taproom or the energy of a packed beer festival? If you’re passionate about craft beer and storytelling, Positive News For You wants to hear from you!
Beer writing isn’t just about the beverage—it’s about the culture, community, and creativity that come together in every glass. It’s about the local brewery that’s become a community hub, the homebrewer chasing a dream, and the festivals that bring people together to celebrate life’s simple pleasures.
At Positive News For You, we believe that great stories deserve to be shared, and beer writing is no exception.
What Makes a Great Beer Writer?
A great beer writer doesn’t just describe what a beer tastes like—they capture the experience, the people behind the pint, and the atmosphere where the magic happens.
Here’s what sets a standout beer writer apart:
🍻 Passion for Craft Beer
Do you geek out over the difference between a West Coast IPA and a hazy New England style? Or the subtle complexities of a barrel-aged stout? Being a beer writer means exploring the artistry behind brewing and sharing that enthusiasm with readers.
📖 Storytelling Skills
Pouring a beer
Great beer writing tells a story. Maybe it’s about a brewer who left a corporate job to chase their dream, or how a small-town brewery has brought a community closer together. The beer is just the beginning—the stories behind it make the content truly engaging.
🎯 Descriptive Language Mastery
How do you describe a beer without saying it’s just “hoppy” or “delicious”?
- Aroma: Piney with hints of grapefruit zest.
- Taste: Juicy mango balanced by a subtle caramel sweetness.
- Mouthfeel: Creamy with a soft, lingering bitterness.
A skilled beer writer can make a reader feel like they’re tasting the beer through words alone.
📸 Photography Skills (Bonus!)
A well-crafted beer article often pairs beautifully with photography. Capturing the golden hues of a pilsner in natural light or the rich, foamy head of a stout can elevate the reading experience.
Why Beer Writing Matters for Positive News For You
Craft beer is more than just a beverage—it’s a powerful symbol of creativity, community, and positive impact.
At Positive News For You, we focus on stories that uplift and inspire. Here’s why beer writing fits perfectly with our mission:
- 🍺 Community Building: Breweries often serve as gathering spaces where people connect, celebrate, and share experiences.
- 🌿 Local Impact: Many breweries support local farmers, source ingredients sustainably, and give back to their communities.
- 🎉 Joyful Experiences: Beer festivals, tastings, and brewery tours offer memorable experiences worth sharing.
We’re looking for beer writers who can share these positive stories and highlight the good happening in the craft beer world.
What Kind of Articles Are We Looking For?
We’re open to a variety of craft beer-focused content. Here are some ideas to inspire you:
✅ Brewery Spotlights
- The story behind a local brewery’s success.
- Interviews with brewers about their inspiration and brewing process.
✅ Beer Reviews and Tasting Notes
- Exploring seasonal releases or special limited-edition brews.
- Tasting notes that bring a beer’s unique qualities to life.
✅ Event Coverage
- Recaps of local beer festivals, tastings, and community events.
- Features on how beer festivals bring positivity to the community.
✅ Behind the Scenes
- A day in the life of a brewer.
- Exploring the science and art of brewing techniques.
IPA Beer
Perks of Writing for Positive News For You
- 🎯 A Platform for Your Passion: Share your love for beer with a wide audience.
- ✍️ Grow Your Portfolio: Build a collection of published articles to showcase your work.
- 🍻 Join a Community: Be part of a positive-focused news platform that values storytelling and creativity.
How to Get Started as a Beer Writer with Us
- Share Your Passion: Send us a short pitch about a beer-related topic you’re excited to write about.
- Submit a Writing Sample: If you have previous beer articles or tasting notes, we’d love to see them!
- Get Creative: Whether it’s a brewery feature, beer review, or festival recap, bring your unique voice and creativity.
👉 Ready to write with us? Send your pitches and ideas to [Insert Contact Email Here].
Cheers to Good News and Great Brews! 🍻
At Positive News For You, we’re all about sharing the uplifting stories that make life better. If you’re passionate about craft beer and love telling positive stories, we can’t wait to have you on board.
Let’s raise a glass to the amazing world of craft beer—one story at a time! 🍺
Learn more about our mission to change the world with positivity by visiting Positive News For You online today!
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